I will make the urgency of your mission
shine through the printed word.

Thank you for considering my writing services! I work with agencies as well as nonprofit organizations, helping to raise millions of dollars each year for international, national, and regional causes.
My ability to persuade was first honed on New York’s Madison Avenue as a writer and creative executive in national advertising. Then, in 2003, I took a far more gratifying route: applying all I had learned to boost financial support for organizations with vital humanitarian missions.
But the proof is in the clients I continue to attract. Find out why by viewing my Samples, Clients, and Why Choose Me? pages. Then Contact Me!
Toby is an excellent writer of fundraising letters. She has a knack for evoking compassion and a good sense of what motivates donors. I have relied on Toby for more than a year to write monthly letters for one of our accounts, confident she will consistently give me strong, engaging, and original copy. The work is creative, the results are great, and she is always on time.
Michael Jacobson, Copy Supervisor
InfoGroup Nonprofit
Persuasive writing is just part of what I offer.
I bring you…
  • the selling skills and creativity of an experienced advertising copywriter, creative executive, and independent writer for international, national, and regional nonprofit organizations.
  • the vision and fresh perspective to suggest themes and offer insights.
  • the empathy to conduct interviews that yield quotations and details that add depth and strength to your appeal.
  • an instinct for dialogue and narrative that brings human interest stories to life.
  • the passion to make your donors and prospects not just read about your mission, but hear, see, and feel it, be illuminated by it – and want to support it.
What distinguishes Toby is her process of immersing herself in the background material before she starts to write. To understand the subject better, she goes above and beyond in researching the topic, finding her own information sources besides using those provided. Toby’s writing is intelligent, descriptive, strong, and most of all, interesting to read. She has high integrity, is creative, and the results are excellent.
Cory Whittier, President,
Whittier & Associates
You’ll find me reliable, flexible, attentive, and upbeat. My fees are are fair and I live by my word – you’ll receive your copy on time, every time.  So please explore – then contact me for more information and a quote. I’d love to learn about you, your needs, and your organization’s goals.